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OXY for balance. ENERGY for life.

We’re not just building a supplement brand.

We’re shaping an oxygen-like routine and energizing the way you live.

Our Story

Born in New Zealand. Built for Your Everyday.

We were born in “the last pure land in the world.”
Inspired by the Māori’s deep connection to nature, we blend native botanicals and marine nutrients with modern nutritional science to create everyday wellness essentials.

Our mission is simple but vital — to fuel people’s life with clean, effective, and trustworthy health solutions.

Powered by Nature

Natural Philosophy. Gentle on Your Body.

We source pure, potent ingredients from New Zealand’s forests, oceans, farms and beyond. Each formula is built on the wisdom of nature — effective, nurturing, and sustainably crafted to support your everyday wellbeing.

Backed by Science

Evidence-based Formulas. No guesswork.

With our in-house R&D team and own factory in Auckland, we fuse rigorous science with real-world needs. From ingredient bioavailability to absorption optimization, our products are designed to truly work with your body.

Inspired by Real Need

Not Just Supplements. A Daily Ritual.

We don’t chase trends — we solve real, everyday challenges. Whether it's fatigue, burnout or poor digestion, we listen closely to what your body needs and create solutions that are simple, effective, and easy to stick with, to support the rhythms of your modern life."

Global Influence

  • USERS

    7,500,000

  • IMPRESSIONS

    10 billion+

  • CONTINENTS

    4